Your always-on content strategist for Instagram & Facebook.
Strategy from your data — not another generic tip list.
Command Center
Your combined Instagram + Facebook views at a glance — week-over-week, platform splits, and a winners' podium that explains why your top posts hit.
Hook Lab
AI caption and hook variations built only from your own proven formulas. Payoff-first, never question-openers — the hooks that actually stop the scroll.
Experiments
Merge scores your weekly content tests automatically and a staleness radar flags formats that are starting to fade before your reach does.
Money Drops
Upload a monetization screenshot and Merge tracks your earnings and rate over time — so you know what content actually pays.
Caption Studio
On-brand captions and hashtag recommendations, ready to post — grounded in what's worked on your account, not generic best-practices.
Progress
Rise from Spark to Attention Engine as your views grow. Levels are earned on views, not follower counts — because attention is the real currency.
Connect Meta
Link your Instagram & Facebook through Meta Business Manager. Merge ingests your full posting history.
See what works
Merge finds your top-performing patterns and the hooks that drive views — from your real data, not guesswork.
Post the winners
Every week you get clear recommendations and fresh Hook Lab captions. Post what's proven to work, and grow.
Start with the founding offer.
Lock lifetime access to the Strategist tier for $50/month — a limited number of founding seats.
About Merge.
What is Merge?+
Merge is an always-on content strategist for Meta (Instagram + Facebook). It analyzes your own account history to show what's working, generates captions and hooks from your proven formulas, and tracks your monetization — so you grow views instead of guessing.
Do I need a lot of followers?+
No. Merge is built around views, not follower counts — its progress levels (Spark through Attention Engine) are earned on views. It's designed for creators focused on reach and monetization at any size.
Does it work for Facebook too, or just Instagram?+
Both. Merge connects through Meta Business Manager and reads your Instagram and Facebook performance together in one Command Center.
How does Merge know what to recommend?+
It reads your real posting history and identifies your top-performing patterns and hooks, then builds recommendations and caption variations from what has actually worked on your account.
How much does Merge cost?+
Pulse is $50/month for performance reporting and analysis; Strategist is $179/month and adds coaching and the Hook Lab. There's a founding offer with lifetime access to the Strategist tier at $50/month for a limited number of seats.
Grow views on autopilot.
Connect your Meta accounts and let Merge tell you exactly what to post next.